The Favela Painting Project was founded in 2005 by Jeroen Koolhaas and Dre Urhahn, better known as Haas&Hahn, who came to Rio armed with a bag of ideas and a small grant. Jeroen Koolhaas used his background as a graphic designer to create three-dimensional designs while former journalist and copywriter Dre Urhahn focused on concept and strategy. Their joint efforts yielded three enormous paintings, attracting attention from all over the world.
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